executive women

Have You Got the Courage to Step Into the Limelight?

Many of the executive women I work with are truly courageous as they start putting themselves out there to be judged, leading more fully, and doing so anyway without waiting to be invited.

The last 12 months has seen so many of my clients ditching their old "wallflower" brand to

  • become finalists or win awards

  • land board positions

  • tackle conference speaking gigs

  • get published in international publications

  • receive substantive increases in salary

  • win big, exciting new roles, and

  • feeling as though they are truly world class.

Kudos.

It takes confidence, courage and vision to lead more visibly. Delighted I can be part of their journey. From invisible to invincible and beyond!

What would it take to help you to step into the limelight and gain the recognition you truly deserve?

From Invisible to invincible - and beyond!

#visibility #selfpromotionmatters #womenofimpact

 
Feel like your leadership journey has stalled? Email ablesing@amandablesing.com to set up a 30 min one on one to learn more. Helping clients shift from feeling invisible to becoming invincible in just 12 months

Self Promotion Sucks – but it doesn’t have to

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Self promotion sucks – especially for executive women

We’ve been socialised

No one becomes an industry leader overnight. Start with one self-promotion strategy at a time. You’ll be surprised at how things blossom from the smallest effort in the right direction.
— Michaela Chung
  • not to big note ourselves, yet owning and sharing your expertise is a key to a successful career

  • that if we do stand out, it’s should be for looking good, gracious or glamorous and never raise a sweat, yet the key to kicking BHAGs is to put yourself out there.

The social penalty for women who self promote and get it wrong, can be debilitating.

We’re all attuned to it because we’ve been hearing criticisms and advice about standing out or fitting in for most of our lives.

I run my own business

I have to self promote daily in order to stay successful.

I struggle as much as the next person, especially when I’m tired or feeling vulnerable.

And the biggest lesson I’ve learned in this journey?

Take the self out of self promotion

Instead focus on your why, a sense of purpose or a cause.

Not only will you find it far easier, but you won’t be criticised as much either.

And for the thousands who put themselves out there every day in the face of possible criticism or rejection?

I respect you.

We’re setting the scene for generations who come after to tackle things differently.

#selfpromotionmatters #leadership #executivebranding

READ MORE

 
Feel like your leadership journey has stalled? Email ablesing@amandablesing.com to set up a 30 min one on one to learn more. Helping clients shift from feeling invisible to becoming invincible in just 12 months

😰Even the #girlboss needs a little pampering every now and then!!!

😰Even the #girlboss needs a little pampering every now and then!!!

Just because you have a strong, independent blueprint or just because you are a leader, doesn't mean you don't need a little help and support or even pampering every now and then.

So maybe it's time 

>> The comic is by Tatsuya Ishida from a strip called Sinfest.   See the full original here

>> The comic is by Tatsuya Ishida from a strip called Sinfest. See the full original here

  • to lift your nose up off the grindstone
  • to look up for a moment & smell the roses
  • to not mistake the map for the territory
  • and ask for a little support or help along the way 🙏

And if you know someone, who is fiercely independent and normally great at stoically coping, it's okay to offer a helping hand. 

We're all in this together and we should be #thrivingnotjustsurviving

 

>> Ask yourself - If you're too busy making everyone else look and feel good, who looks after you? 

>> NEED HELP WITH THIS? 

    >> And do reach out if you're a smart 'n savvy executive woman looking for career support

     

    Tribute to the many strong, independent, entrepreneurial women in my network! 😍

    Tribute also to International Emoji Day 🙏 on July 18, 2018

    #leadership #womenofimpact #leadingwomen #personalbranding

    Read more

     
    Feel like your leadership journey has stalled? Email ablesing@amandablesing.com to set up a 30 min one on one to learn more. Helping clients shift from feeling invisible to becoming invincible in just 12 months

    The #1 Worst Career Advice for Executive Women

    What’s the worst career advice you’ve ever received?

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    Maybe it was well meaning poor advice, rather than deliberately poor advice, yet poor advice none the less.

    My biggest bug bear is the advice frequently doled out without much thought  at women in leadership conferences.

    “To get ahead you just need to work hard.”

    Not only is this misguided, but it’s incredibly poor advice for those who have been socialised to lean towards the conscientious and the compliant.

    Of course there will be times when

    • we all need to work hard
    • effort is required
    • hard work is the currency of the day

    But there should be more times when strategic, smart and savvy would be better served.

    Work smarter, not harder! 

    In a modern, globalised, digitised world that’s complex, nuanced and ambiguous, working smarter will suit you far better.

    After all we’ve been working “hard” at gender diversity for years. It's time to work far smarter instead! 

    >> So what’s the worst career advice you’ve ever received?  And what would your suggestion be instead?  COMMENT IN THE LINKEDIN LINK BELOW

    LinkedIn_Mastery_For_Executive_Women_Create_A_Movement_Amanda_Blesing.jpg

    Have your say on LinkedIn! What’s the worst career advice you’ve ever received?  CLICK HERE  

     

     

    Liked this? Read more ...

     

     
    Feel like your leadership journey has stalled? Email ablesing@amandablesing.com to set up a 30 min one on one to learn more. Helping clients shift from feeling invisible to becoming invincible in just 12 months

    Why Executive Women need to learn to speak to their own results, despite feeling icky!

    The No. 1 #mistake in #selfpromotion is not what you might imagine

    It’s not sounding arrogant - although given the 714,000 Google search results on the topic that’s a big concern.

    It’s that we imagine that our results should speak for themselves.

    Yet we live in a world that’s increasingly busy, where distraction is everywhere and people are the protagonist in their own movie - so others won’t always naturally see or remember your results unless you remind them.

    And because we believe that results should speak for themselves, we then think there is something wrong with us and our achievements when no-one notices, or even remembers.

    It’s a bit like getting upset when no-one remembers your birthday - but you didn’t even tell anyone when it was.

    And that’s ridiculous.

    The best bit? When we use real examples with real stories and real impact and outcomes, that helps you avoid sounding arrogant anyway, plus helps align others with your vision.

    #executivewomen #womenofimpact #personalbranding

    Read further:

     
    Feel like your leadership journey has stalled? Email ablesing@amandablesing.com to set up a 30 min one on one to learn more. Helping clients shift from feeling invisible to becoming invincible in just 12 months

    What are you up to in May? Executive Branding & Executive Impact intro sessions

    Self promotion can be tough for executive women. We're damned if we do, yet doomed if we don't. Research tells us that most of us aren't especially comfortable with it, and even when we get it right there's likely to be someone in the wings ready to cut us down to size - too loud, too quiet, too nice, too assertive, too lucky, tries too hard, too ambitious, not ambitious enough, too ....everything.

    "Who does she think she is?" 

    (Argh!)

    Unfortunately, the social penalty for getting it wrong is even worse and can make you wonder if it's worth doing at all which then leads to a lack of confidence and hesitation about tactics that really work.

    All is not lost.  Self promotion tactics and Executive Branding are all under the microscope during the month of May. And if you're at all curious about working with me these events are a must.

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    BY INVITATION ONLY - limited to 12 places - and you're invited.

    • Sydney - 2 May 2018 from 5.15pm (FULLY BOOKED)
    • Melbourne - 11 May 2018 Morning tea from 10am (FULLY BOOKED)
    • Adelaide - 17 May 2018 from 5.15pm
    • Brisbane - 23 May 2018 Morning tea from 10am
    • WEBINAR - 30 May 2018 from 12.30pm

    Book in via the links.

    Yes these events sell out fast.  

    So email to be put on a wait list for future events and keep your eye on the events page on my website.

    Presence, Positioning & Personal Brand - take charge of the narrative before it takes charge of you!



     
    Feel like your leadership journey has stalled? Email ablesing@amandablesing.com to set up a 30 min one on one to learn more. Helping clients shift from feeling invisible to becoming invincible in just 12 months

    What can Executive Women Learn from the Cult of Celebrity and the "Celebrity CEO"?

    Crafting a brand strategy for yourself as the face of your company is arguably as important as developing your company’s brand image
    — Brant Pinvidic, Forbes

     

    Cult of celebrity and the rise of the celebrity CEO - what can we learn?

    Brand your way to success - executive branding is gaining traction

    Brand your way to success - executive branding is gaining traction

    • We’re in an era demanding trust and transparency
    • Consumers trust individuals more than institutions
    • And reputation identified in the top 5 concerns for CEOs (2017 KPMG CEO Global Outlook report) 

    Executive branding has become a thing!  

    Modern, forward thinking, entrepreneurial CEOs and execs are creating huge followings online and it's delivering business outcomes.

    Key learnings:

    • People trust people 
    • If you can’t be authentic don’t bother
    • You can provide far more value by being a “micro celebrity” than hiding behind the organisation you lead
    • Every entrepreneur is just one search term away from being in nearly every household in the world
    • It’s not a waste of time. It’s the cost of doing business in a modern, digital, globalised and increasingly complex environment, where people are looking for clarity & certainty, & follow those they identify with & trust

    My question to you then is - is this simply smoke and mirrors? Or is it a legit part of the executive branding toolkit?

    Would love to know your thoughts.

     

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    Executive_Impact_with_Amanda_Blesing_Mentor_Career_leadership.png
     
    Feel like your leadership journey has stalled? Email ablesing@amandablesing.com to set up a 30 min one on one to learn more. Helping clients shift from feeling invisible to becoming invincible in just 12 months

    Take charge of your own career narrative before it takes charge of you

    There is a good chance that if you are not controlling your personal brand someone else is
    — Erica Nicole Founder & CEO of YSF magazine

    I couldn't agree more! 

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    We all have a brand:

    • whether we know it or not,
    • whether we like it or not,
    • whether we want one or not.

    But most of us don’t realise we have the right, skills or authority to do something about it!

    Of course you do. 

    It’s your life, your career and your future. And to quote leadership expert, Avril Henry,

    "no-one cares as much about your career as you do, so do something about it."

    So it's up to you now.

    Take charge of your career narrative, before it takes charge of you!

    For those serious about standing out and getting noticed (for all the right reasons) there are a bunch of things you can do which you can start reading about in the link  https://lnkd.in/fTRbNJA

    >> Great reading for a sleepy holiday weekend ☕️🐣📖

    Vive la révolution! #ambitionrevolution #LookOutCSuiteHereSheComes #feminineambitionrocks #executivebranding

     

    Photography courtesy of Luis Ferreiro 

     

    Feel like your leadership journey has stalled? Email ablesing@amandablesing.com to set up a 30 min one on one to learn more. Helping clients shift from feeling invisible to becoming invincible in just 12 months

    Dress for the job you want, not the job you have - even on casual Friday!

    Because internal promotions rarely happen as the result of an interview - despite what you imagine.

    In a world that is increasingly focused on appearance and personal branding, your image counts just as much as your impact.

    Trivial maybe, but true for many.

    Women and men.

    Dressing professionally, and well, indicates that you take yourself and your career seriously.

    It demonstrates respect for each of your work environment, your craft or expertise, the people you work with and yourself.

    It shows that you are professional and that you value your own contribution.

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    Does this mean wearing exclusive labels to work every day?

    No.

    But it does mean elevating your standards so your future aspirations and your current self more easily intersect.

    #elevateyourpitch #elevateyourstandards #elevateyourbrand #leadingwomen #executivebranding

    Feel like your leadership journey has stalled? Email ablesing@amandablesing.com to set up a 30 min one on one to learn more. Helping clients shift from feeling invisible to becoming invincible in just 12 months

    Social Influence & Social Persuasion - New Leadership Expertise

    My big word for the year is IMPACT. As such, this blog is part of my 'client branding series' designed to give clients an extra advantage. 

    The article in the link below is particularly useful if you want to proactively, strategically and deliberately promote your Executive Brand via LinkedIn. And the Gold Standard of Executive Branded is definitely deliberate, proactive and strategic - along with being future focused. More on that below.

    Is bigger better?  

    The average CEO has 930 connections on LinkedIn. A well connected, future focused, socially apt C-suite executive has many more. And given that social persuasion, social influencing and personal brand are now defined as new areas of leadership expertise, being perceived as well connected will imply some level of competency. 

    However, bigger is not always useful if your engagement level is low (i.e. no-one engages with what you share). But at a cursory glance, it's one of those 'social proof' metrics - 'You have lots of connections ergo you must know what you are talking about'. And you never get a second chance to make a first impression.

    THE FUTURE OF WORK

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    According to Stephane Kasriel, CEO, Upwork, and co-chair of the World Economic Forum, Council on the Future of Work, Gender and Education, the majority of work in the future will be freelance. Portfolio type careers will be the norm. Almost 50% of millennials are now freelancing anyway and some of the biggest companies are seeing this as a great opportunity to attract talent.

    So what does this mean? If you have consultancy, freelance or leadership aspirations then mastery of Social Persuasion tactics and personal branding will be the differentiator that sets you apart, and having a larger audience to engage with will definitely help as you

    • back yourself, sell yourself and articulate your expertise in language that employers/hirers value and understand.
    • learn to stand out in a competitive marketplace, for all the right reasons.
    • let go of hiding your light under a bushel and expecting others to tap you on the shoulder.
    • self promote in a way that beats the bias

    And executive branding and LinkedIn can help you do just that. 

    CHANGES ARE INEVITABLE

    LinkedIn is going hammer and tongs with updates at the moment. The forums are awash with algorithm changes, technical glitches and more.  This is not the first time, nor will it be the last time. Change is inevitable and the pace is likely to become even more rapid.

    At time of writing there are issues with invitations, changes to the way posts are assessed and buggy issues with messaging.

    Where this is likely to impact you is in creating engagement with your shares.  So if engagement rates do drop don't give up. 

    Keep investigating, tweaking and adjusting to work out a repeatable plan that helps you position yourself, engage with others, showcase your thought leadership so you stand out from the crowd more easily.

    Here is a link to my latest advice for clients on LinkedIn. The insights came from a small group who attended my January 2018 LinkedIn Mastery Workshop. 

    Seven New Insights for those Building their Brand on LinkedIn - Read more

     

    CURIOUS ABOUT FUTURE LINKEDIN MASTERY WORKSHOPS?

    I ran a LinkedIn Mastery workshop in January 2018 in Melbourne for a group of consultants to help them get more bang for their buck when self promoting and marketing on LinkedIn.  I now have a waiting list for others interested in attending a workshop in each of Sydney and Brisbane. Another workshop in Melbourne is also in the pipeline. 

    LinkedIn_for_Executive_Branding_Amanda_Blesing_Create_A_Movement_Women.jpg

    Ideal for those who -

    • have leadership aspirations and want to master the art of social engagement before it gets too late
    • are consultants or freelancers who need to create a pull strategy to draw in potential B2B clients
    • feel like they are hitting their head against a brick wall, because "nothing works anymore!" 
    • are curious about the latest tactics and impact of algorithm changes in 2017

    If you would like to be added to the list, drop me an email with your contact details and location. 

    Let's create a movement, not a ripple!

    Have a fabulous February.


    Vive la révolution! #ambitionrevolution #LookOutCSuiteHereSheComes #feminineambition #success #career #executivebranding #personalbrand #standout #leadership  #executivewomen #careerfutureproofing #LinkedInLove #LinkedInLife #LinkedInMastery #LinkedIn

     

    Liked this? Read more

    This article is part of my brand building series to help my clients create a movement, not a ripple. If you'd like to learn more, drop me an email below.

     

     

    Feel like your leadership journey has stalled? Email ablesing@amandablesing.com to set up a 30 min one on one to learn more. Helping clients shift from feeling invisible to becoming invincible in just 12 months

    8 Signs & Symptoms That You Have the Linkfluenza Virus

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    If you're reading this, you already know that LinkedIn is incredibly 'in' right now for those wanting to fast track career progress. The platform not only allows you to put up a shop front window for 'brand you' that should keep you top of the pops 24/7 while you sleep, but it also enables you to make great connections, build relationships and position yourself while you are sitting at your desk pretending to work.

    But we reckon that there is something sinister doing the rounds on the platform. Maybe it's the new roll out since Microsoft took over. Or maybe it's simply that the number of people signing up to LinkedIn is still growing exponentially and it's feeding the beast.

    However, the signs are all there and the following is a collection of symptoms that we've lumped together that indicate one thing - and that's that you have caught a bad case of the dreaded Linkfluenza virus.

    SIGNS & SYMPTOMS of LINKFLUENZA

    If you tick yes to one or more of the below list then you'd better go see your doctor and get the antidote! ASAP.

    1. You spend more than one hour per day on LinkedIn when it's not your job and you worry when you simply don't have enough time in your day to do more

    2. You refresh your posts over and over again to check how many likes you have on your last share 
    3. You rate yourself and measure your own success by how many connections you have (or don't have)
    4. You get sent to LinkedIn jail every now and then when you are emailing people, and when you log back in LinkedIn asks you if you are a bot
    5. You know all the rules about keeping out (and getting out) of Linkedin jail because you've been there quite a few times!
    6. Your connections on Linkedin mean more to you than your real life business connections - or worse your family!
    7. You feel anxious and have withdrawal symptoms if you can't access LinkedIn for whatever reason
    8. You are always going in to see who has looked at your profile and you've been known to double check your own profile settings if you have no new profile views in a 24 hour period.

    Don't mistake the map for the territory. Linkedin is a cool and awesome business and networking tool. It's an even more powerful tool for those who have consultancies. But LinkedIn isn't life. And if you ticked yes to one or more of the above then we suggest that you'd better go out and get one (a real life that is). 

    If you liked this article - please share!

    And if you've identified any other signs or symptoms or maybe even a cure, please comment below. Let's help our fellow Linkfluenza sufferers sooner rather than later.

    _________________________________________________________

    Amanda_Blesing_Russell_Boon.jpg
    • This article was jointly written by Amanda Blesing and Russell Boon, both of whom have become accidental LinkedIn ninjas.
    • Hand on heart, we've each suffered from Linkfluenza at various stages.
    • Don't panic - it is treatable.

     

    Liked this? Here are some more

     

    Vive la révolution! #ambitionrevolution #LookOutCSuiteHereSheComes #feminineambition #success #career #executivebranding #personalbrand #standout #leadership  #executivewomen #careerfutureproofing

    Feel like your leadership journey has stalled? Email ablesing@amandablesing.com to set up a 30 min one on one to learn more. Helping clients shift from feeling invisible to becoming invincible in just 12 months

    The Seven Deadly Linked-Sins 

    Following up our recent article on the Eight Signs and Symptoms of Linkfluenza, The Seven Deadly Linked-Sins spells out online LinkedIn behaviour that most everyday users loathe.

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    For example, are you really an African Prince with USD $22MIL you desperately need to pop into a connection's bank account? Or are you merely tripping up because the platform is simply too tempting to resist and you're not sure of the unwritten ground rules? The devil is always in the detail, so do read on.

    Either way, from time to time many of us have found ourselves succumbing to the lure of one of more of these Linked-Sins, whether by accident, design or over enthusiasm. So to help you navigate your way and become a better LinkedIn citizen, here is a list of sins in all their manifestations to keep you on the straight and narrow. 

    1. Lust - LinkedIn is not Tinder - commenting on appearances and profile pictures, sending creepy emails, dating requests, hook-up invites or offers of marriage is a definite no no. Do NOT be tempted. The Remove & Report Connection options are far too easy for recipients to find.
    2. Gluttony – More is never enough. Do you rate yourself by how many connections you have? Let's not forget that LinkedIn is an online platform and not real life. 10K connections does not make anyone a better spouse, parent, sibling or son/daughter or even corporate citizen. Don't mistake the map for the territory. To some extent the number of your connections doesn't matter, it's what you do with those connections that truly counts. So connection, conversation and engagement might be far better measures. Check out your LinkedIn social selling index www.linkedin.com/sales/ssi instead.
    3. Greed - adding your new connections to your email database without permission and sending them unsolicited emails. Not only does this breach privacy laws in most countries, it's plain and simply rude. Another sin that falls into this category might be that you've set up a IfTTT (If This Then That) auto responder and your new connections get a full on sales pitch within a nano second of accepting. Don't forget, on average it takes 9 or 10 pieces of communication before an interested customer might purchase. A sales pitch within a moment of connecting is a turnoff. An ounce of prevention is worth a pound of cure. Unsubscribe, delete or disconnect are too easy for the recipient, and hard to recover from for the sender.
    4.  Sloth - not changing your employment / job title in a timely manner once you've left an organisation. After all, why put things off today when you could put them off tomorrow? Right? Perhaps you don't know how to change it so you leave it there because you still get added kudos by being linked to the brand. It might be tempting, but resist the lure. Remember your LinkedIn profile is selling you to your contacts and perhaps prospective employers. Letting the world see that you are lazy is not putting your best foot forward. Perhaps just as bad is the fact that your profile picture is still that scan of your high school yearbook but that’s now 20 years ago and those big shoulder pads or the paisley tie aren’t a good look.
    5. Wrath - ranting or snarky comments on LinkedIn, either as posts or in comments, frequently about issues not relevant to the platform such as religion, politics or sex. Life's too short. Remember, LinkedIn is an international forum and sometimes the rest of the planet isn’t interested in your conspiracy theories about your government... There are definitely other platforms more suitable for you to be driving those issues on. We’re sure the CIA, NSA or relevant authorities in your own country will be more than interested in your views. Enough said.
    6. Envy - more to the point we’re speaking p****** envy. In this case we’re talking, Profile Envy (copying other people’s profiles, even using other people's profile pics!). Profile envy can even lead to Premature Publication – ( where you've been super organised with creating content for sharing but get too excited and let loose on LinkedIn every few hours with an update or published article. ) This is wrong on so many levels because A. people switch off from your posts like the boy who cried wolf, B. people assume you have too much time on your hands (and therefore unsuccessful) because you're on LinkedIn all day every day and C. you have missed such a great opportunity to showcase your thought leadership over a longer period of time, and at the time when your highest prospect target audience is on. So, ditch the keeping up with the Jones’ mentality and do your own thing.
    7. Pride - claiming job titles higher/bigger/better than you truly have. Yes it happens. There are some people so addicted to exaggeration that they can't tell the truth without lying. And companies are wising up with policies and processes that now police how staff describe themselves when representing the organisation online.

    Don't panic. If you identified with one or more of the above list, all is not lost. Forgiveness is at hand, redemption is nigh, and LinkedIn nirvana is only a few clicks away. Simply eliminate those behaviours sooner rather than later and get on with business of building and maintaining meaningful connections along with creating engaging online content again.

    Finally, we know there are many, many more Linked-Sins that we've yet to encounter. So if you've identified any other Linked-Sins please comment below!

    Don't forget to help other Linked-Sinners to repent and redeem themselves as well, so they too can live long and prosper on the platform.  Please share ---- 

    _________________________________________________________

     

    Amanda Blesing & Russell Boon

    Amanda Blesing & Russell Boon

    • This article was jointly written by Amanda Blesing and Russell Boon, both of whom have become accidental LinkedIn ninjas.
    • Hand on heart, we've each committed one or two of the Linked-Sins listed above and humbly beg your forgiveness.
    • Repentance and redemption are yours to access too. And LinkedIn nirvana might be just one click or share away.

     

     

     

     

    Vive la révolution! #ambitionrevolution #LookOutCSuiteHereSheComes #feminineambition #executivebranding #personalbranding #standout #leadership #executivewomen #careerfutureproofing #decisionmaking

     

    Feel like your leadership journey has stalled? Email ablesing@amandablesing.com to set up a 30 min one on one to learn more. Helping clients shift from feeling invisible to becoming invincible in just 12 months