Work Smarter, Not Harder - my interview with Lauren Kress, CEO, The Change Makers

I was interviewed by Lauren Kress, CEO of The Change Makers, where we talked about the recent KPMG Women in Leadership survey, which found that many women ‘got the wrong memo’ on how to advance in their careers.

According to the survey, 71% of professional women believed career advancement relied primarily on working hard, and not on activities that furthered their career, such as speaking engagements and nominating themselves for awards, which men were more likely to do.

It would appear executive women are still playing not to lose rather than playing to win.

The biggest myth is that women need to behave aggressively in order to get ahead.

In fact, it is in being authentic and congruent to our own values, working smarter, getting out of your own way, and even getting mentoring and coaching, which will deliver the change we need.

Halve your effort, and double your impact. Strip back and work on the things that really matter. This will make the biggest difference in your career.